Pritanish Fintech

About Us

Pritanish Fintech Pvt. Ltd. (PFPL) is a registered company under the Companies Act, 2013, serving as a trusted Co-Lender and Business Correspondent (BC) to several leading Housing Finance Companies (HFCs) and Non-Banking Financial Companies (NBFCs) in India.

We specialize in the co-lending of Home Loans and Loan Against Property (LAP), operating strictly under the regulatory framework laid out by the Reserve Bank of India’s Digital Lending Guidelines with a strong focus on reaching underserved and semi-urban markets across rural Rajasthan.

At PFPL, we provide secured term loans in a transparent, efficient, and cost-effective manner. Acting on behalf of our banking and financial partners, we facilitate housing finance and MSME loans with a customer-first approach, ensuring a seamless and compliant experience.

Our company is promoted by seasoned professionals with deep-rooted expertise in banking, affordable housing, and financial services, united by a shared vision of driving financial inclusion and building sustainable livelihoods.

Our Mission and Vision

At Pritanish Fintech Pvt. Ltd. (PFPL), our mission is to empower individuals, families, and small businesses by providing convenient access to formal credit at their doorstep. By leveraging technology, transparent processes, and robust banking partnerships, we aim to simplify secured lending for underserved and emerging borrowers, thereby fostering inclusive growth and strengthening local economies.

Core Values

Compliance First: We adhere strictly to the Reserve Bank of India's (RBI) guidelines on digital lending and Business Correspondent (BC)/Lending Service Provider (LSP) operations, ensuring all practices meet regulatory standards.
Customer-Centric Approach: Our clients are at the heart of everything we do. We prioritize clarity, provide dedicated support, and ensure swift processing to deliver a seamless loan experience.
Transparency: We maintain honesty and openness in all our dealings—no hidden charges, no misleading promises—just fair and straightforward lending practices.
Technology-Enabled Solutions: Utilizing advanced digital tools, we streamline loan processing and offer real-time updates to all stakeholders, enhancing efficiency and accessibility.

Why Choose Us?

At Pritanish Fintech Pvt. Ltd. (PFPL), our vision is to establish ourselves as a leading entity in the Affordable Housing Finance sector. We operate under a robust asset servicing model that prioritizes productivity, profitability, and portfolio quality.

PFPL has been a pioneer in India's partnership-based asset servicing model—a segment traditionally capital-intensive but with significant potential to deliver superior Return on Equity (ROE) for investors. Leveraging our extensive network across Rajasthan, we add substantial value to both lending partners and end-customers, ensuring efficient and compliant last-mile credit delivery.

What distinguishes us is our innovative approach, execution-driven team, and unwavering commitment to financial inclusion. We are not merely participants in the affordable housing ecosystem; we are redefining it by creating sustainable value for our partners, customers, and shareholders alike.

Unique Attributes

Dedicated Focus on Secured Loans: We specialize in Home Loans (HL) and Loan Against Property (LAP) within the affordable housing and MSME segments.
Strategic Regional Presence: Our operations span key locations in Rajasthan, including Jaipur, Ajmer, Udaipur, Jodhpur, and beyond.
Strong Financial Partnerships: We have established robust collaborations with reputable financial institutions, ensuring best-in-class loan offerings.
Experienced Professional Team: Our team comprises professionals with over a decade of experience in retail lending and financial inclusion.

We are committed to playing a pivotal role in India's digital lending ecosystem by making secured finance accessible, ethical, and empowering.

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